How to Place an Advertisement in The MSU Exponent
Want to promote your business, event, organization or service to the MSU community? Advertising with The MSU Exponent is easy! We offer print and digital advertising options to help you reach Montana State University students, faculty, staff and the greater Bozeman community.
Step 1: Choose Your Ad Type
We offer two primary advertising options:
Print Advertising
Place an advertisement in our weekly newspaper. Choose from several sizes depending on your budget and how much space you'd like.
| Ad Type | Black & White | Color |
|---|---|---|
| Full Spread | $485 | $550 |
| Full Page | $250 | $300 |
| Back Full Page | — | $420 |
| Inside Cover Full Page | — | $325 |
| Front Page Banner | — | $220 |
| Half Page | $200 | $220 |
| Quarter Page | $121 | $121 |
| Eighth Page | $60 | $65 |
Digital Advertising
Reach readers online through our website and social media.
| Product | Size | Price |
|---|---|---|
| Website Takeover | Leaderboard & Rectangle | $30/day |
| Leaderboard | 728 × 90 px | $20/day |
| Medium Rectangle | 300 × 600 px | $15/day |
| Instagram Story | 1080 × 1920 px | $20/day |
Step 2: Contact Our Advertising Team
Ready to get started? Email our advertising team at exponentsales@montana.edu.
Please include:
- Your business or organization name.
- Which type of advertisement you're interested in.
- Your preferred publication date or advertising dates.
- Whether you already have an advertisement designed or need design assistance.
Our team can help you select the best advertising option for your goals and budget.
Step 3: Submit Your Advertisement
Already have an advertisement?
Send us your completed design. Our advertising team will provide the appropriate dimensions and specifications for your selected ad placement.
Need help designing your advertisement?
No problem! The MSU Exponent can design your advertisement for an additional $30 design fee.
Just provide us with your business information, promotional details, logos, images and any other materials you'd like included. Our team will create an advertisement for you to review.
Step 4: Review, Approve and Publish!
Before publication, you'll have the opportunity to review your advertisement and approve the final design.
Once everything is approved and payment arrangements are finalized, we'll schedule your advertisement for publication!
Advertising Discounts
Planning to advertise with us regularly? We offer discounts for businesses and organizations purchasing multiple print issues.
| Number of Issues | Discount |
|---|---|
| 4–6 issues | 10% |
| 7–12 issues | 15% |
| 13–18 issues | 20% |
| 19–23 issues | 25% |
| 24–29 issues | 30% |
Ready to Advertise?
We'd love to help you get the word out!
Contact The MSU Exponent advertising team to get started.
The MSU Exponent
Montana State University's Student Newspaper